Digital Marketing

Toronto Bay Street fintech CMOs: Google Ads CPL benchmark + AB7 dedicated PPC executive at C$3,200/month

The CMO of a 47-person Bay Street fintech in Toronto’s Financial District opened her March 2026 Google Ads invoice and saw C$184 per lead on a “wealth-advisor app download” campaign — up 41% from the C$130 she signed off in November 2025. Her in-house PPC manager had left for a Shopify role at C$118,000 fully […]

Handwritten Letter Marketing in 2026: Why DTC Brands and B2B Enterprises Are Outsourcing Personalized Mail to India

Discover why USA, UK, Canada, and Australia brands are outsourcing handwritten letters to India in 2026. Get authentic pen-on-paper notes at 70% lower cost, 5x faster turnaround, and 8x higher response rates with AB7 Solutions.